Online dating community links partners

But for those of us looking to go a cheaper route, there's a solution: the internet.

But can a formula determine whether two people will have a successful long-term relationship? According to market research company IBISWorld, the online dating industry made 3 million in Canada in 2014.

However, even if you are not currently looking for that perfect mate, it’s worth paying attention to these sites: Online dating is a revolutionary industry that can provide insight into your own customers.

As a small-business owner who’s operating a website, creating an app or selling an online service, digital dating sites may be one place to look for inspiration.

It’s too simple to say that, once, college students met each other in person.

College was scaffolded with social activities meant to introduce strangers to other strangers, whether it was speed dating or fraternity-sorority hang-outs.

Scott Steinberg, a technology and innovation consultant, believes that online dating platforms can be a “goldmine” for research: “The beauty of these platforms is they show us in a more human and personable way how we can deliver content, deliver messages, and ultimately let [users] interact with it.” Depending on their ages or interests, people gravitate toward different dating services.

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"The algorithms are not scientifically valid and are extremely unlikely to generate compatible matches." In other words, matchmaking sites simply can't account for how two people will get along in person — chemistry, if you will.

And, as it turns out, what we find attractive in a profile doesn't sync up with what we go for in the real world.